David Ross - Founder/President/CEO
Not a day goes by when David is not asked one or both of these two questions: 1) “In a world of major record labels, how is it that Reviver Records is still here after you started the label in 2011?” and 2) "How is Reviver in the Top 15 with charted records amongst all record labels?” The truth is, many record labels are never able to crack the charts, but with David’s guidance, the Reviver staff has been instrumental in pushing Country music stars LOCASH to phenomenal success with two No. 1 chart-toppers to date (“I Love This Life" and “I Know Somebody” went to the top of the Billboard and Country AirCheck charts). In addition, David has also beefed up the label’s roster with the signings of up-and-coming recording stars Michael Tyler (who has written hit songs for superstars Dierks Bentley and Jason Aldean), Blackjack Billy, Kayla Adams, and the legendary Little Anthony, whose recently published autobiography, My Journey, My Destiny, was spearheaded by David. Honing his craft beginning at the age of five at the feet of a master, his father, London Records head of Promotion and Marketing Moe Shulman, David was introduced to the Rolling Stones when the band came over from London, England, on their first visit the United States. David's professional career began at the age of 17 as an intern at New York's Alpha Distributors, one the most recognized and profitable independent record distributor in the New York/New Jersey/Pennsylvania/New England area. At Alpha, David represented various labels, including A&M, Motown, Arista, Vanguard, Boardwalk, and Tomato Records, to name a few. He promoted The Police, Stevie Wonder, Whitney Houston, The Grateful Dead, Joan Jett, Barry Manilow, Philip Glass, Lionel Richie, Diana Ross, and many more. Transitioning into executive positions in the record label promotion and marketing worlds, David worked with and helped to break bands at RCA Records, Atco/East West Records, and Zoo Entertainment, where he worked with Bruce Hornsby, Love and Rockets, the Eurythmics, Kenny Rogers, Rick Astley, Hall & Oates, The Judds, Dirty Dancing, Simply Red, and many more. As Vice President of National Promotion at Zoo Entertainment, David set up strategies and assisted in launching the careers of Matthew Sweet and Tool. After running the sales team at CMJ (College Music Journal), David was recruited in 2003 by Vertis, a $1.8B pre-media and printing corporation. As Vice President of Entertainment Sales and Business Development, David hired and managed a team of 25 members in four locations for the SonyBMG Music Worldwide Entertainment account ($15.5M). He also secured upwards of $1M in additional business opportunities. David founded Reviver Records in 2011 and has since rolled the label under the Reviver Entertainment Group umbrella, encompassing the Reviver Publishing, Reviver Label Services and Reviver Records Productions entities.
Gator Michaels - Executive VP
After a decade-long radio career as an on-air personality, program director, music director and promotions director, Gator Michaels served as the GM for Young-Olsen & Associates and the Vice President of Promotion at Dreamcatcher Entertainment prior to joining Warner Bros. Nashville where he obtained the role of Senior Vice President. During that time, he was involved in the careers of Faith Hill, Randy Travis, Michelle Branch, Kid Rock, The Eagles, John Michael Montgomery, Tracy Lawrence, Blake Shelton, Big & Rich, The Wreckers and James Otto. In 2010, Michaels went on to lead Davis Music Group as Executive Vice President/General Manager before founding his own promotions company, Instigator Entertainment, in 2011. He then became Vice President of Blaster Records in 2012, helping to garner Top 40 hits for Aaron Lewis, Montgomery Gentry, and Chuck Wicks.
Bob Reeves - Senior VP of Promotion
Bob serves as Senior VP of Promotion, overseeing promotion for both Reviver Records and 1608 Promotion. Reeves came to Reviver after a long line of success in the industry, six years at Warner Music Nashville, as well as a stint at Blaster Records.
Clay Henderson - Special Projects & Syndication Manager
Clay has fifteen years of regional promotion, syndication and chart analysis experience with Warner Bros., Broken Bow and Southern Ground Artists. He loves numbers, adds and conversions.
Dave Collins - Regional Promotion Manager
Dave has spent his entire professional career in the radio and records industries. Beginning in 1988, he spent 20 years in radio included stints as Program Director, Music Director, and on-air personality in markets such as Phoenix, Las Vegas, and Nashville. In 2008, he transitioned to the record side of the business and has worked as a Director of Promotion for the West Coast since then for Walt Disney’s Carolwood Records, Skyville Records, Instigator Music, Blaster Records, and, now, Reviver Records.
Suzanne Durham - Regional Promotion Manager
Suzanne previously was Director/National Promotion & Social Media at Show Dog Universal.
Will Robinson - Regional Promotion Manager
No stranger to record promotions Will - who covers the Northeast territory for Reviver - spent years being pitched music as a programmer at some impressive stations starting in Tampa at WRBQ and WQYK with stops at WNEW NY, WCAT Harrisburg and WFRE Frederick. After 16 years in programing he decided to swap sides of the desk and began working independent records. “Promoting independent artists takes special skills and a certain temperament” says Will, “you need passion and persistence in abundance.” He continued down the promotion path at RPM and perhaps the most iconic indie label ever I.R.S. When not chasing down programmers Will can probably be found in pursuit of fish, another endeavor that takes a certain temperament.
Ben Bieri - Regional Promotion Manager
Ben is a lifelong radio fan. Growing up in Denver, Colorado, he listened to News Radio 850 KOA every evening, no matter the subject. By middle school, he was doing play by play announcing for the school basketball team, with dreams of someday calling NBA games. After shadowing the Denver Nuggets then Play by Play announcer, he was hooked. By the time college came around, he was still fascinated with communications, and really excited about marketing. He met his wife at college in Iowa, and shortly after getting married they moved to Boise, Idaho, where he began his radio career. Ben started as a promotions assistant at the then Clear Channel cluster, and added titles of webmaster and social media director. Leaving Clear Channel after three years for a sales job at another cluster in Boise, he was recruited to be the Promotions Director at KIZN. He was at KIZN for six years before being laid off after the Citadel/Cumulus transition. During that time he served as Promotions Director for multiple stations, had one station nominated for a Marconi Award, and won an ACM award with KIZN in 2009. After several years away from radio, Ben was again recruited to be the Director of Marketing and Promotions at an independently owned cluster of stations in Boise. Shortly after starting that job, his old pal Dave Collins brought Michael Tyler in for a station visit, and after a conversation with Dave and Gator Michaels, Ben was hired by Reviver. Ben is based out of Boise, Idaho (not Iowa or Ohio). In addition to his wife, he has three kids and a dog.
Rick Hughes - Regional Promotion Manager
A native of Nashville, Rick grew up in a family heavily involved in Country music. His Grandfather was Cowboy Copas, who played the Grand Ole Opry and recorded hits from the '40s-early '60s when he tragically died in a plane crash with Randy Hughes, Hawkshaw Hawkins and Patsy Cline. His mother used to sing with her father - Cowboy Copas - on the Opry and even recorded some duets with him. And Rick's father, Marvin Hughes, was a piano player, session player, WSM Waking Crew player, a regular Grand Ole Opry player, and he even ran Capital Records Nashville for a stint in the early '60s. Rick landed his first music industry job with MCA Records as the Gavin Secondary Market Promotion representative in 1988. From there he was promoted to Regional Manager Northeast/Midwest out of Chicago. In 1993, Rick moved back to Nashville accepting a Midwest Regional position at Epic Records. He was promoted to National Director in 1997 and when Sony consolidated their three labels down to two, Rick went back to the position of Regional Promotion Manager/Southeast. In 2006, Rick went to Universal South as Promotion Manager/Southeast. When Universal South merged with Toby Keith’s Show Dog Records, he kept the same position at Show Dog Universal Records. Rick then went to Streamsound Records as Southwest Regional Manger from 2014 to early 2016 before joining the Reviver team in 2017.
Hayley Cowoski - Promotions Coordinator
Hayley Cowoski serves as Promotions Coordinator. A graduate of Messiah College in Pennsylvania, she brings with her a repertoire of experience from internships at Warner Music Nashville and WGTY/York under Scott Donato.
Ellen Mundy - 1608 Regional Promotion Manager
Prior to joining the Reviver/1608 team, Ellen, a South Carolina native, honed her promotional skills with stops at Big Machine Label Group and Paradigm Talent Agency where she led imprint efforts for satellite radio tours, orchestrated artist showcases, managed a multi-person team, and acted as contract liaison for major promoters and festivals. Ellen also successfully worked on promotion efforts for six No. 1 singles, including Thomas Rhett’s “Die A Happy Man” and “Crash And Burn,” Justin Moore’s “Lettin’ The Night Roll,” and Brantley Gilbert’s “One Hell Of An Amen.” She also spreads her leadership skills across various causes including The Terry Young Alumni Board, Women’s Music Business Association (WMBA) and Society of Leaders in Development (SOLID).
Roger Fregoso - 1608 Regional Promotion Manager
Prior to joining the Reviver/1608 team, Southern California native Roger Fregoso worked as Midwest Regional representative for independent start-up Big Loud, which earned a No. 1 record with Chris Lane. Prior to that, he worked at Curb Records handling special promotion projects following the label’s absorption of sister imprint Sidewalk Records, where Roger started his promotion career handling West Coast promotion duties.
Mike Boyle - Webmaster/Social Media Manager
Currently ReviverMusic.com's Webmaster and Social Media Manager, Mike Boyle has spent over 30 years working in and around the radio and music industries. Mike came to Reviver Music after serving over three years as Radio & Records' Rock/Web News Editor, and the rock correspondent for Billboard magazine. Prior to that, he did two stints at the radio/music industry trade magazine Friday Morning Quarterback (FMQB) where he served as VP/Executive Director. Mike was responsible for extensive feature writing and interviewing of recording artists, record label personnel, and radio programmers. Mike was also the driving force behind the design, launch, and execution of FMQB’s original website. Mike also served as Editor-in-Chief, and then VP/GM of the college radio trade magazine CMJ, where he also hosted a weekly college radio music countdown show on SiriusXM Satellite Radio. Prior to CMJ, he was Music and Artist Content Director for SiteShell Corporation, overseeing a staff of writers and producers who are responsible for the daily music news and updates available only to BlueDot WebSite NetWork affiliates. Mike also wrote and produced longer features and interviews with the biggest names in the music industry. Prior to joining FMQB the first time, in 1988, Mike was operations manager and air personality at WDHA radio in Morristown, New Jersey, where he was voted Billboard magazine’s “Medium Market PD of the Year” in 1987. Earlier, he was a part-time personality at WYSP in Philadelphia and worked at WMGM in Atlantic City, NJ, where he was program/music director in addition to being the station's afternoon personality. He also hosted a weekly rock video TV show for WMGM-TV 40. Mike began his broadcasting career in 1978 at WHLW (11-7 Radio), Lakewood, NJ.
Kelly Ziegenfuss - Executive Assistant
Kelly Ziegenfuss serves Reviver Music is a wide range of roles, complementing her over 15 years of marketing, public relations, advertising, and event planning experience. First, as Executive Assistant to David Ross, President and CEO of Reviver Music, Kelly provides daily administrative support, regulates communications, and coordinates scheduling and certain promotional activities, advertising and marketing. Kelly also works closely with Reviver Music’s marketing team and is involved with all aspects of advertising and the promotional components for various artists and projects across Reviver Records. Kelly also serves as Reviver Music’s Assistant Event Coordinator. In this role, she helps to organize events and their related details, planning, preparation, merchandising and set-up priorities at select venues. Lastly, as Reviver Music’s Product Manager, Kelly serves as the go-between with label sponsors, and attends events representing the label and its production company, Reviver Records Productions. Kelly earned a Bachelor of Science degree in Marketing from the University of Rhode Island.