David Ross

President/CEO

David's career began at Alpha Distributors, the Tri-state area's most recognized and profitable independent record distributor representing A&M, Motown, Vanguard, Boardwalk, Tomato and Arista Records. He cut his teeth in the promotion and production world working with and breaking bands like...The Police, Stevie Wonder Whitney Houston, The Grateful Dead, Love and Rockets, Lionel Richie and Diana Ross. As Vice President of National Promotion, Matthew Sweet, Tool and Philadelphia’s own Interpreters were among the artists that David helped break through to international success.

David formed S*Management in 2000, a self-funded business representing unknown talent. He secured a six-figure deal with ASCAP enabling worldwide exposure for his artists’ music, writing and performing talents. In 2002, David was recruited and directed a sales team of three account executives to annual revenues of over one-million dollars within one year as the Vice President of Sales at CMJ (College Music Journal), based in New York.

Recruited in 2003 by Vertis, a $1.8B corporation, David was named to the newly created position of Vice President, Entertainment Sales and Business Development Executive to helm the newly created Entertainment Division. His responsibilities included the hiring and managing of 25 team members in four locations for the SonyBMG Music Worldwide Entertainment account (15.5M). David secured upwards of $1M in additional business opportunities, which was over and above the annual contractual spend with SonyBMG Music Worldwide.

Most recently, David has consulted on various projects -- entertainment related -- and consults on the pre-media side in the world of entertainment and advertising. For close to 20 years, David has been affiliated with the TJ Martell Foundation, which has raised over $250 million in donations for AIDS, Cancer and Leukemia research programs. Additional charities include local Autism chapters, The Joe Torre Foundation as well as various Alzheimer’s foundations.